I work with clients on a daily basis that rent but want someday to buy a home of their own, but they have no clue how to get there. Or in many cases, I have clients that lost a home in the market implosion through a short sale, deed-in-lieu, or foreclosure. We start early to put these otherwise disenfranchised clients on a plan that will make homeownership for the first time or the next time an attainable goal. We include these households in a dedicated database for observation, and establish an ongoing relationship with them to monitor their growth, and schedule follow-up sessions with interested households a minimum of every 45 days. Our goal: to coach, mentor, and enlighten them on the financial principles they’ll need to take the keys to their own home one day.
Our “Path to Buy” program is designed to help former homeowners weather the storms of foreclosure, bankruptcy, divorce or other unexpected life shocks, as well as first-time homeowners strengthen their financial foundation to handle the long-term responsibility of maintaining mortgage payments. Being fiscally prepared to enter the market and knowing when the timing’s right to enter the market is pivotal in helping these future homeowners to succeed. “Path to Buy” empowers our clients to make wise long- decisions to make that long-term goal of a home a shorter, truly attainable one. The program educates first-time home buyers about home buying, emphasizing facts and debunking the myths surrounding the process.
Keep in mind that home prices and interest rates are predicted to remain affordable for quite some time. Additionally, the potential tax savings generated by mortgage interest deductions make a compelling argument for clients to transition out of a rental situation subject to yearly price increases and lease restrictions. All consumers should be afforded the opportunity to take advantage of these favorable market conditions when they are ready to handle the responsibility. “Path to Buy” does exactly that: helps potential buyers to make the right choices to put them in a home.
About Steve Duncan
Steve can be reached at stevend@peakcorp.com.